This ad uses a lot of technique and needs to capture attention. First, they use physiological needs. That sandwich looks extremely appetizing, and it would satisfy any hunger anyone had. Of course once you order the sandwich, it doesn't look like that, but that is besides the point. The picture on the ad just needs to attract someone, and they'll want to try it.
The second technique this ad uses is sex appeal. It shows a girl who is wearing a lot of makeup, with a wide open mouth. Right under her mouth and the sandwich is the word blow. This is a weird way to capture attention, but I would guess that it would attract a lot of attention from guys.
No comments:
Post a Comment